The Melbourne Arms is a rare surviving example of the once prolific street corner pub of this area. Based in Woolwich it’s a traditional family pub.
South East Enterprise supported the Melbourne Arms by introducing them to social media and teaching them how to use the various free tools in order to interact with their customers and promote events and parties that go on at the pub as well as helping to build a community atmosphere. The business is now more engaged with its customers every day and through the use of social media is building a community on Facebook who are regularly engaged with the pub activities.
We worked with South East Enterprise to help us understand the value of promoting the business online. Our main concern is getting locals to our establishment and for them to be more regular visitors. South East Enterprise helped us build profiles on social media – mainly Twitter, Facebook and YouTube. They have also supported us by building a website. The service has helped us connect with our customers and promote our special nights and events and generated more interest in our pub.
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